Thursday, April 17, 2008

ARA Shared Interest Group Meeting 2008

Doug Fleury, the man with many hats, just got back from Moline, Il after attending this year's Construction and Industrial Services Shared Interest Group (SIG). Once a year, the American Rental Association (ARA) gathers a number of its members from different regions throughout the nation. They get together to advise the ARA on matters relevant to this segment of the rental industry.The meeting was held at ARA's domain within the John Deere community on April 9 & 10. The discussion included topics of education, training, safety initiatives, member recruitment/retention, and consumer advertising and marketing. They also touched on the activity in state, local and provincial association initiatives that affect the industry.

Since Rebel is an avid advocate of safety, and has been actively creating awareness to the community it serves, Doug had plenty to share. Our OSHA booklets were a big hit with the other members of this committee, and many asked for a copy to share and even incorporate with their companies' programs.On the marketing aspects of the business, Doug also shared our grassroots approach of late; specifically our most recent campaign involving the Real Estate professionals. The members were equally impressed and many showed interest in doing something similar.

It was a hectic, but productive trip for Doug. Rebel is proud to be a contributing member of the ARA.